Board of Directors


Tom Brown, Master Arts (M.A.)
Non-Executive Chairman 

Tom Brown is considered as one of Australia’s most experienced leaders in the domain of People and Culture. With global leadership experience across the Resource, Logistics, FMCG and Power sectors, he has worked for global icons such as Exxon Mobil, BHP and Rolls-Royce. His focus has been on both functional and organisational transformation, using technology as a key driver of value creation. 

Over the last four years he has transitioned to the non executive arena, utilising 20 years experience with Boards in an executive capacity including Committee Chair roles and executive director roles on joint venture Boards. Tom joined the Slater and Gordon board as a non executive director to directly guide the group's restructure, which is now complete. During that role he was Chair of the Remuneration Committee and member of the Audit and Risk Committee. He also consults to CEOs both here and overseas on how to drive transformation in their functions and in their businesses.

Tom brings to Gooroo a deep knowledge of the People and Culture business and a vision for the future in which disruptive technology is a key driver of business value and high performance.

Greg Muller_CEO_Gooroo.jpg

Greg Muller, MBA, BAppSc
Managing Director & Chief Executive Officer

Greg Muller is the CEO and founder of Gooroo and has over 20 years’ experience in building and leading technology, marketing and management consulting companies and startups.  As the founder and CEO of Gooroo, Mr Muller has overseen the R&D phase of the company, together with its funding, partnership and commercialisation strategy. In 2016, he announced a global alliance with Microsoft Corporation.

In 2000, Mr Muller founded his own technology and management consulting group, iFocus, growing it to become the largest independent digital agency in Australia. 

In 2010, Mr Muller was engaged by the Board of Global Reviews, a leading digital marketing and customer experience analytics provider, to reposition the brand internationally, redefine the product set and drive accelerated growth.  Mr Muller remains as a non-executive director and shareholder of Global Reviews.

Over the past 20 years Mr Muller has consulted to and advised many of the world's major finance, insurance, retail, telecommunications, education and energy companies, and government departments, in the area of digital strategy, marketing, customer experience and innovation. 

During his career Mr Muller has been the recipient of numerous industry and business awards, most notably BRW Fast 100 (2004, 2005), Dun & Bradstreet Business Award Finalist (2004) and SmartCompany Top 50 (2007). 

Mr Muller has completed a Master of Business Administration (MBA) and a Bachelor of Applied Science.

Emmanuel Foundas_Director.jpg

Emmanuel Foundas, BComm, ASIA
Non-Executive Director

Emmanuel Foundas has over 25 years’ experience in investment banking with Salomon Smith Barney, Natwest Markets, Macquarie Bank, Dresdner Bank and Michell NBD in addition to his time at Mobil Oil Australia where he held the role of Assistant Treasurer.

He is the Finance and Technology Lead for the Australian Education City Consortium. Previously, Mr Foundas was Chief Representative, Oceania & SE Asia for Condusiv Technologies.

Mr Foundas has assisted and mentored a number of successful companies and was Chairman and CEO of CFT Holdings, which under his stewardship executed two co-operative joint ventures in China with State Owned Enterprises.

Mr Foundas holds a Bachelor of Commerce degree from The University of Queensland and a Post Graduate Diploma from the Securities Institute of Australia.

Jason Tonelli_NEDirector_2.jpg

Jason Tonelli, BA
Non-Executive Director

Jason Tonelli is a digital media and technology specialist with more than 14 years’ experience in the field.  He has gained a unique range of experience and skills, having worked across most facets of digital media from search to running a trading desk.

Mr Tonelli is currently the Chief Digital and Technology Officer for Publicis Media Australia and New Zealand, one of the world's leading communications agencies, where he focuses on driving leading technology solutions, innovation and digital strategic work across the Group. This includes overseeing expenditure of over $150m into the digital and technology space for his clients. Prior to this role, Mr Tonelli worked across the Starcom and Mediavest businesses as the digital and technology lead in Australia. Both of these roles have unlocked global client and technology connections throughout Europe, Asia and the US.

Prior to joining Starcom, Mr Tonelli has held such roles as General Manager of Aegis Media Pacific’s Trading Desk and Media Director at emitch Melbourne, leading a team of 10 across a number of clients including Nissan Australia, BMW, Tourism Victoria, Virgin Australia, QUIT Victoria and the Transport Accident Commission.

Mr Tonelli attended Monash University, where he majored in Psychology with a Minor in Marketing. He has found that these two disciplines have complemented his development into the advertising and media fields. Mr Tonelli also participates in many leading industry events both as a keynote speaker and a panellist as well as being an active member of the Industry Advisory Board for the School of Marketing and Advertising at RMIT University in Victoria.


Donald Stephens, BA (Acc), FCA
Non-Executive Director

Donald Stephens is a Chartered Accountant and corporate advisor with over 25 years’ experience in the accounting, mining and services industries, including 14 years as a partner of HLB Mann Judd (SA), a firm of Chartered Accountants. He is a Chartered Accountant and corporate adviser specialising in small cap ASX listed entities.

Mr Stephens is a director of Mithril Resources Limited, Petratherm Limited and Lawson Gold Limited.  Additionally, he is Company Secretary of Highfield Resources Limited, Duxton Water Limited and various other listed and unlisted public companies.

Wesley Payne McClendon.jpg

Dr Wesley McClendon, Ph.D., MSc, DBA
Executive Director, Chief Strategy & Transformation Executive

Dr McClendon has an extensive global background in Human Capital Management, Transformation, Strategy and Leadership Development. He is also a thought leader and lectures on these subjects at Macquarie Graduate School of Management, Melbourne Business School and Victoria University Graduate School of Business. At the latter Wes is also an Industry Executive and member of the Advisor Panel, Change, Innovation and Leadership.

Throughout his career, Dr McClendon has built global experience across three integrated strategic functions as an advisor, executive and thought leader. As Managing Director, Edinburgh Institute in Scotland and Hong Kong, he led strategic leadership initiatives across the health service. As Executive General Manager, Head of People and Capability at Grocon, he developed and automated key strategic functions aligning business and people strategy, performance culture and leadership development. In addition, Dr McClendon has also held partner roles at Ernst & Young and Mercer (UK). As an author of more than 25 published articles and two books, Dr McClendon has contributed significantly to the thinking and discussion of strategic alignment, transformation and managing human capital.

Dr McClendon has a PhD and MSc in Human Resource Management and Industrial Labor Relations from the Pennsylvania State University. He served as a member of President Bill Clinton’s Working Group on Welfare Reform and Chair, Maryland State Department of Education Advisory Committee. He was appointed by President Clinton and the US Secretary of Education as US Delegate, United Nations Confintea V – 5th International Conference in Hamburg, Germany.


Management team

Click to view the Gooroo management team.



Scientific Advisor

Dr Colin Benjamin, OAM FAICD MAASW, Gooroo Scientific Advisor

Dr Colin Benjamin OAM, FAICD, MAASW
Inventor ColourGrid™, Futurist, Polymath

Dr Colin Benjamin OAM, FAICD, MAASW is internationally recognised as a leading Australian polymath and futurist, a global leader in research and future trends, and the creator of strategic thinking tools and validated customer, consumer and community preference scales. 

He is the author of Gooroo ColourGrid™, and joined Gooroo in June 2016 as Advanced Relational Meaning Systems (A.R.M.S) advisor,  to integrate ColourGrid™ technology with the Gooroo Mindspace platform. ColourGrid™ based on advanced neuroscience research helps understand how we make up our minds. This insight can be used to construct meaning between our decision-making patterns, personal motivations, preferred career pathways, our habits of mind, levels of innovation, creativity and entrepreneurism, team dynamics and organisational culture; to create ‘MORE’ and ‘BETTER’ in our personal lives and for our companies.

Dr Benjamin developed Gooroo ColourGrid™ over four decades in collaboration with academics in Australia and the US. He co-developed the Roy Morgan Values Segments with Roy Morgan CEO, Michelle Levine. Dr Benjamin has applied the ColourGrid™ to inform the strategic direction of many major Australian and international enterprises, and headed up the Futures Division of Ogilvy & Mather Worldwide.

In October 2017, Dr Benjamin and Gooroo lodged a critical patent application which describes the method of understanding the process of human thinking.

Dr Benjamin remains as the Chairman of Cultural Infusion and Director General of “Life. Be in it.”, of which Gooroo is a major sponsor and partner.